Digital Marketing

Kasidate
Suksart

กษิดิ์เดช สุขศาสตร์

Digital Marketing and Product Marketing professional with hands-on experience in B2B HR technology, combining digital marketing, content strategy, UX/UI design, and product development.

Kasidate Suksart
Available for opportunityContent · Marketing · Product

01 / Marketing impact

Marketing work, measured in outcomes.

Lead generation, acquisition, social growth, lifecycle marketing and product communication — with documented numbers presented before the creative work.

182M+Engagement generated
+71%Annual growth
~120KCommunity built
1.2M+Social interactions
32.2%Peak engagement rate
Thailand HR Tech 2026 — Event Marketing & Lead Generation15 images
SAW HR · Thailand HR Tech · Marketing Impact

Thailand HR Tech 2026 — Event Marketing & Lead Generation

A B2B event-marketing programme that exceeded the lead target with 512 captured leads from 381 unique companies.

Open work
From KPI to AI-Powered PMS — Webinar Acquisition Campaign7 images
SAW HR · Marketing Impact

From KPI to AI-Powered PMS — Webinar Acquisition Campaign

Designed the acquisition path around registration, attendance, follow-up and product interest.

Open work
SAW HR — 3-Year Social Growth & Community Building645 images
SAW HR · Marketing Impact

SAW HR — 3-Year Social Growth & Community Building

Built and scaled SAW HR’s multi-platform social ecosystem through audience-led content strategy, platform optimization and performance-driven creative.

Open work
SAW HR — Website Conversion & Product Communication17 images
SAW HR · Website Conversion

SAW HR — Website Conversion & Product Communication

Product structure, hero messaging, CTA and visual planning designed to make HR technology easier to evaluate.

Open work
SAW HR Product Marketing — 2026 Product Advertising8 images
SAW HR · Product Marketing

SAW HR Product Marketing — 2026 Product Advertising

Turning complex HR technology into understandable business value across product advertising formats.

Open work
SAW HR — Email Marketing & B2B Campaign Design8 images
SAW HR · Marketing Impact

SAW HR — Email Marketing & B2B Campaign Design

Industry-specific B2B email communication that turns HR product features into clear business value and a focused demo journey.

Open work
SAW HR × AIS BIZ UP3 images
SAW HR / AIS BIZ UP · Campaign & Partnership

SAW HR × AIS BIZ UP

Partner campaign source and hero-banner deliverables.

Open work
UOB Sustainability Connecting Event11 images
SAW HR × O2O / UOB · Campaign & Partnership

UOB Sustainability Connecting Event

Event documentation from the sustainability connecting programme.

Open work

02 / Supporting design strengths

Corporate identity, mascot and UI as a supporting advantage.

Selected design work showing the systems thinking behind brand communication and product experience.

03 / Content creator

Published work, visibly organised.

Published YouTube and Facebook work, organised clearly by series and content format.

Published work is ordered with the newest documented year first.
01

SAW HR · Editorial Content

643 content pieces spanning HR knowledge, workplace insights and product communication.

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01

Gen Z · Viral & Engagement Content

26 article and social-creative pieces developed around timely, relatable topics.

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10

SAW HR · SEO Content & HR Knowledge

10 published SEO articles from the live SAW HR knowledge hub. Each card opens the original article.

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ลืมไปเลยกับความยุ่งยาก! ระบบใบรับรองเงินเดือนออนไลน์ ช่วย HR ทำงานไว ทันใจพนักงาน
SAW HR · SEO Content

ลืมไปเลยกับความยุ่งยาก! ระบบใบรับรองเงินเดือนออนไลน์ ช่วย HR ทำงานไว ทันใจพนักงาน

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HR คนเดียว ก็เอาอยู่! โปรแกรม HR ตัวช่วยจัดการงานบุคคลแบบมือโปร
SAW HR · SEO Content

HR คนเดียว ก็เอาอยู่! โปรแกรม HR ตัวช่วยจัดการงานบุคคลแบบมือโปร

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บริษัทคุณควรมีนโยบาย Flextime หรือไม่ และข้อดีของการจัดการเวลางานแบบยืดหยุ่น
SAW HR · SEO Content

บริษัทคุณควรมีนโยบาย Flextime หรือไม่ และข้อดีของการจัดการเวลางานแบบยืดหยุ่น

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รวมฟังก์ชันโปรแกรมบริหารงานบุคคลที่ HR ต้องใช้ในยุคดิจิทัล
SAW HR · SEO Content

รวมฟังก์ชันโปรแกรมบริหารงานบุคคลที่ HR ต้องใช้ในยุคดิจิทัล

Open work
SAW HR ตัวช่วยสำคัญในการจัดการงาน HR ครบวงจรอย่างมีประสิทธิภาพ
SAW HR · SEO Content

SAW HR ตัวช่วยสำคัญในการจัดการงาน HR ครบวงจรอย่างมีประสิทธิภาพ

Open work
5 กลยุทธ์ HRM สำหรับ SME: บริหารงานบุคคลอย่างมืออาชีพ
SAW HR · SEO Content

5 กลยุทธ์ HRM สำหรับ SME: บริหารงานบุคคลอย่างมืออาชีพ

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ว่างงานก็มีเงินใช้: สิทธิประโยชน์ที่ผู้ประกันตนควรรู้
SAW HR · SEO Content

ว่างงานก็มีเงินใช้: สิทธิประโยชน์ที่ผู้ประกันตนควรรู้

Open work
สูตรคำนวณเงินเดือนพนักงานให้แม่นยำทุกกรณี
SAW HR · SEO Content

สูตรคำนวณเงินเดือนพนักงานให้แม่นยำทุกกรณี

Open work
Work from Home อย่างไรให้เกิดประโยชน์สูงสุดต่อพนักงานและบริษัท?
SAW HR · SEO Content

Work from Home อย่างไรให้เกิดประโยชน์สูงสุดต่อพนักงานและบริษัท?

Open work
จ้างพนักงานใหม่: ความไวหรือคุณภาพดี?
SAW HR · SEO Content

จ้างพนักงานใหม่: ความไวหรือคุณภาพดี?

Open work
03

Content Creator · Office Interview

SAW HR / SoftCakes — 3 published interview videos.

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09

SAW HR · HR พาไป

9 published videos from the HR พาไป series.

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07

INZPY · Food Reviews

7 published long-form food and lifestyle reviews.

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31

INZPY · Shorts

31 published YouTube Shorts.

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INZPY Short Video 01
INZPY · Video Content

INZPY Short Video 01

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INZPY Short Video 02
INZPY · Video Content

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INZPY Short Video 31
INZPY · Video Content

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26

INZPY · Movie Reviews

26 published Facebook editorial reviews.

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38,385Total reactions1,077+Shares26Published reviews
รีวิว The Dog Stars
INZPY · Editorial Content

รีวิว The Dog Stars

Open work 1,944 Reactions · 65 Shares
รีวิว The End of Oak Street
INZPY · Editorial Content

รีวิว The End of Oak Street

Open work 1,935 Reactions · 55 Shares
รีวิว Spider-Man: Brand New Day
INZPY · Editorial Content

รีวิว Spider-Man: Brand New Day

Open work 2,861 Reactions · 24 Shares
รีวิว The Odyssey
INZPY · Editorial Content

รีวิว The Odyssey

Open work 3,326 Reactions · 107 Shares
รีวิว Moana (2026)
INZPY · Editorial Content

รีวิว Moana (2026)

Open work 2,236 Reactions · 26 Shares
รีวิว Supergirl (2026)
INZPY · Editorial Content

รีวิว Supergirl (2026)

Open work 2,039 Reactions · 28 Shares
รีวิว ทอย สตอรี่ 5
INZPY · Editorial Content

รีวิว ทอย สตอรี่ 5

Open work 1,644 Reactions · 34 Shares
รีวิว Disclosure Day
INZPY · Editorial Content

รีวิว Disclosure Day

Open work 2,030 Reactions · 135 Shares
รีวิว The Mandalorian and Grogu
INZPY · Editorial Content

รีวิว The Mandalorian and Grogu

Open work 1,634 Reactions · 30 Shares
รีวิว The Devil Wears Prada 2
INZPY · Editorial Content

รีวิว The Devil Wears Prada 2

Open work 595 Reactions · 20 Shares
รีวิว Lee Cronin’s The Mummy (2026)
INZPY · Editorial Content

รีวิว Lee Cronin’s The Mummy (2026)

Open work 1,143 Reactions · 32 Shares
รีวิว Ready or Not 2: Here I Come
INZPY · Editorial Content

รีวิว Ready or Not 2: Here I Come

Open work 77 Reactions · 3 Shares
รีวิว Project Hail Mary
INZPY · Editorial Content

รีวิว Project Hail Mary

Open work 1,507 Reactions · 88 Shares
รีวิว Hoppers: เด้งโดด เปลี่ยนโหมดเป็นบีเวอร์
INZPY · Editorial Content

รีวิว Hoppers: เด้งโดด เปลี่ยนโหมดเป็นบีเวอร์

Open work 2,176 Reactions · 59 Shares
รีวิว 28 Years Later: The Bone Temple
INZPY · Editorial Content

รีวิว 28 Years Later: The Bone Temple

Open work 801 Reactions · 27 Shares
รีวิว Return to Silent Hill
INZPY · Editorial Content

รีวิว Return to Silent Hill

Open work 2,402 Reactions · 169 Shares
รีวิว Avatar 3: Fire and Ash
INZPY · Editorial Content

รีวิว Avatar 3: Fire and Ash

Open work 358 Reactions · 11 Shares
รีวิว Zootopia 2
INZPY · Editorial Content

รีวิว Zootopia 2

Open work 144 Reactions · 9 Shares
รีวิว Wicked: For Good
INZPY · Editorial Content

รีวิว Wicked: For Good

Open work 792 Reactions · 7 Shares
รีวิว Now You See Me 3: Now You Don’t
INZPY · Editorial Content

รีวิว Now You See Me 3: Now You Don’t

Open work — Reactions · — Shares
รีวิว Predator: Badlands
INZPY · Editorial Content

รีวิว Predator: Badlands

Open work 2,864 Reactions · 47 Shares
รีวิว Primitive War – สงครามโลกล้านปี
INZPY · Editorial Content

รีวิว Primitive War – สงครามโลกล้านปี

Open work 1,183 Reactions · 37 Shares
รีวิว The Conjuring: Last Rites
INZPY · Editorial Content

รีวิว The Conjuring: Last Rites

Open work 837 Reactions · 25 Shares
รีวิว The Fantastic Four: First Steps (2025)
INZPY · Editorial Content

รีวิว The Fantastic Four: First Steps (2025)

Open work 1,913 Reactions · 17 Shares
รีวิว Jurassic World: Rebirth
INZPY · Editorial Content

รีวิว Jurassic World: Rebirth

Open work 19 Reactions · — Shares
รีวิว Superman (2025)
INZPY · Editorial Content

รีวิว Superman (2025)

Open work 816 Reactions · 6 Shares

04 / All work

Explore the complete portfolio.

Browse projects, published videos and editorial work by category, year or keyword.

SMS Melon — Website UX/UI Design4 images
SMS Melon · Product & UX/UI

SMS Melon — Website UX/UI Design

Website visual and interface design for an SMS and OTP service platform.

Open work
SAW HR — Email Marketing & B2B Campaign Design8 images
SAW HR · Marketing Impact

SAW HR — Email Marketing & B2B Campaign Design

Industry-specific B2B email communication that turns HR product features into clear business value and a focused demo journey.

Open work
SAW HR — 3-Year Social Growth & Community Building645 images
SAW HR · Marketing Impact

SAW HR — 3-Year Social Growth & Community Building

Built and scaled SAW HR’s multi-platform social ecosystem through audience-led content strategy, platform optimization and performance-driven creative.

Open work
Thailand HR Tech 2026 — Event Marketing & Lead Generation15 images
SAW HR · Thailand HR Tech · Marketing Impact

Thailand HR Tech 2026 — Event Marketing & Lead Generation

A B2B event-marketing programme that exceeded the lead target with 512 captured leads from 381 unique companies.

Open work
Gen Z Marketing Article — Viral & Engagement Content26 images
Content Marketing · Editorial Content

Gen Z Marketing Article — Viral & Engagement Content

A 26-piece article and social-creative series that uses timely Gen Z culture and relatable hooks to make promotional content easier to stop, read and share.

Open work
From KPI to AI-Powered PMS — Webinar Acquisition Campaign7 images
SAW HR · Marketing Impact

From KPI to AI-Powered PMS — Webinar Acquisition Campaign

Designed the acquisition path around registration, attendance, follow-up and product interest.

Open work
SAW HR — B2B SaaS CRM & Lifecycle Marketing3 images
SAW HR · CRM & Lifecycle

SAW HR — B2B SaaS CRM & Lifecycle Marketing

Turning event leads into personalized B2B customer journeys through segment-based lifecycle marketing in Brevo.

Open work
SAW HR — Website Conversion & Product Communication17 images
SAW HR · Website Conversion

SAW HR — Website Conversion & Product Communication

Product structure, hero messaging, CTA and visual planning designed to make HR technology easier to evaluate.

Open work
SAW HR Product Marketing — 2026 Product Advertising8 images
SAW HR · Product Marketing

SAW HR Product Marketing — 2026 Product Advertising

Turning complex HR technology into understandable business value across product advertising formats.

Open work
Maaboom Macro Event5 images
Maaboom · Event & Activation

Maaboom Macro Event

Event hosting documentation.

Open work
SAW HR App UX/UI Design
SAW HR · Product & UX/UI

SAW HR App UX/UI Design

UX/UI design for the SAW HR employee and HR management application.

Open work
SAW HR × AIS BIZ UP3 images
SAW HR / AIS BIZ UP · Campaign & Partnership

SAW HR × AIS BIZ UP

Partner campaign source and hero-banner deliverables.

Open work

04 / What I do

Connected skills across marketing, content and design.

Capabilities developed through hands-on work across campaigns, products, content and digital experiences.

Product & Content Marketing
Content Production
Creative & Visual Systems
UX/UI & Digital Experience
Partner Campaign Coordination
Event Communication
Editorial Publishing
Data Management & Workflow
Presentation & Stakeholder Communication

05 / Experience

Professional experience.

May 2023 — Present

Digital Marketing Officer

SoftCakes · Product marketing, content strategy, UX/UI, communication and coordination for SAW HR.

Full-time

Sep 2021 — Jun 2023

UI Designer

SoftCakes · Freelance UI design work.

Freelance

Mar — Jun 2021

UI Designer Intern

True Corporation · My True UX/UI redesign work.

Internship

Kasidate Suksart

06 / About me

กษิดิ์เดช สุขศาสตร์
KAsidate Suksart

Digital Marketing and Product Marketing professional with hands-on experience in B2B HR technology, combining digital marketing, content strategy, UX/UI design, and product development. Experienced in translating complex HRM technology into clear, engaging, and business-oriented communication for customers and target audiences.

At SoftCakes, I contribute to the end-to-end marketing direction of SAW HR, from product positioning and campaign planning to content creation, digital advertising, lead generation, customer communication, and UX/UI improvement. My cross-functional experience allows me to connect marketing insights with customer needs and product experience, supporting both brand growth and business objectives.

FigmaAdobe Creative CloudCanvaGA4Meta AdsEmail MarketingWordPressGoogle WorkspaceAI Tools

07 / Contact

Let’s work on something meaningful.

If you’d like to discuss an opportunity, collaborate on a project, or learn more about any of the work featured here, feel free to get in touch.